Tobacco Use in Canada
Patterns and Trends - 2015 Edition

Use of Flavoured Tobacco Products

Flavoured Tobacco Products

Previous research has shown that flavoured tobacco products have greater appeal among youth(xiii), and recent federal legislation (Cracking Down on Tobacco Marketing Aimed at Youth Act viii) was enacted in an effort to limit youth access to such products. However, flavoured products remain popular among youth. Among all students in grades 6-9, 7.1% reported ever using flavoured tobacco products.

Figure 10.3 shows the percentage of youth who had used a flavoured product in the last 30 days, among those who had used each type of product in the last 30 days. Overall, 58%* of youth in grades 6-9 and 82% of youth aged 15-19 who had used any non-cigarette tobacco products in the last 30 days had used a flavoured product, although this varied by product. Further, 31% of last-30-day smokers in grades 6-9 had used menthol cigarettes.

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